If you have not heard about Twitter and what it can do for your business, you’d better pay close attention to this article.

What is Twitter ?

Twitter is a social communication platform that allows the general public to stay connected online through the exchange of frequent text messages, that answer the question “What are you doing?”

Similar to Facebook, you can follow your friends and your friends can follow you, receiving instant updates of 140 characters long. These updates are called “tweets”.

There are many ways to update your friends and followers via different mediums such as Web Interfaces, Email, Desktop Applications, Instant Message Programs.

How many People use Twitter ?

At the time of this writing Twitter is estimated to have over 3.2 million twitterers and is continually increasing each and everyday. Twitter sets itself apart from other social media, with its simplicity and accessibility.

Can Twitter be Utilize for Marketing Purposes ?

Now your probably wondering what this all has to do with your business ? Right.

Twitter can be utilize for market research, monitoring industry specific news, promoting brand awareness, creating authority, credibility and more.

As with all social media, there are a few simple rules you must follow in order to effectively promote your marketing message without it being classed as spam. Social media is about building sound relationships through communication and interaction within social communities. And as a result, you can’t use this platform to blatantly spam your message to people who do not wish to receive it.

How to manage Twitter with tools ?

There are a lot of really useful tools that can help you manage Twitter. From email updates and auto-responders to tracking links and twitters that stop following you. Check out the resources section for further information.

You can follow me on Twitter at http://www.twitter.com/stickymint_solu

Resource Links

Twitter

http://www.twitter.com

Twitter Search

http://search.twitter.com

Twitter Directory

http://www.twitdir.com

Tweet Later

http://www.tweetlater.com

Link Tracking

http://www.budurl.com
http://www.snipurl.com

Automating Tweets

http://www.hellotxt.com
http://www.jott.com

Who stops Following you on Twitter ?

http://www.useqwitter.com

Are you Interested in Stocks ?

http://www.stocktwits.com